Japan's fabric companies look *** men's clothing market

The reporter learned from the report of the Japanese “j-cast news” website on December 8th that, looking at the entire market, almost 100% of the products in the premium fabric market are made in Japan, and the clothing made from these fabrics is generally used in formal occasions or in the upper reaches. The daily wear of the community. The Japanese textile industry has long been listed as a "sunset industry," but new overseas markets are now opening up.

Japanese fabrics are popular in the Middle East

Arab robes are a type of clothing that grows to the ankles, allowing easy ventilation and ventilation. Arab men often buy their favorite fabric at a retail store and tailor it to a tailor shop.

The design of the clothing style is fixed, and the colors are also unified in white. Therefore, if you want to distinguish from others, the focus is on the choice of fabric. In recent years, Nissan fabric has attracted much attention in the Middle East. Japanese manufacturers such as "Toyobo" and "shikibo ltd." and Toray Group's "One Village Business" are engaged in the export of fabrics. No matter which fabric is soft, it is not easy to wrinkle.

The "white" color is also highly appreciated. It is not only a plain, plain cloth. Compared with black, it is more difficult to achieve uniform uniform white. The appearance of cheap products is not uncommon, but Japanese-made fabrics exhibit uniform and beautiful white.

"toyobo" is extremely popular

The rich variety is also the charm of Nissan fabrics. The "Toyobo", which is very popular among Japanese manufacturers, has a market share of about 70% in high-grade fabrics. Toyobo's products, in addition to the thickness and feel of the fabric, the "white" color is also divided into pure white and slightly beige, and diverse species. Toyo textile exports more than 100 kinds of fabrics to Arab countries. In addition, it can quickly respond to small orders from wholesalers in the Middle East and seize market demand in time.

Compared with fabrics in other Asian countries, Nissan's fabrics are 1.5 to 2 times more expensive, but their popularity has not been attenuated. Tozano counterfeit goods have now appeared as "toboyo." However, the consumer knew at a glance whether it was genuine or not. The quality of the two was different.

In the 1970s when the domestic fiber industry crossed the peak, Japanese manufacturers began to develop new markets and gradually began to export products to the Middle East. Originally, due to cultural differences, it was difficult, but other manufacturers had frequent disputes and there was inconsistency between the fabrics delivered after the payment and the order. According to industry figures, "We can only rely on the rules of the local market for honest trading," said the Japanese manufacturer.