On January 2, Xiamen and Malaysia brought the runners a better event service, and Xtep carefully launched the bidding for the 160 horses. In the launch of the racing speed 160, Xtep also launched the training 300 shoes, which differentiated the product positioning of the racing 160.
On January 2, Xiamen and Malaysia brought the runners a better event service, and Xtep carefully launched the bidding for the 160 horses. When the shoes were asked about the market, they caused a lot of attention and evaluation from the running shoes.
Taking a macro view of the current domestic sports brand's voice in the field of running, Xtep is undoubtedly one of the most representative brands in this field. From the huge investment in the field of competition to the continuous innovation of the running shoes products, and constantly establishing the characteristics, the development of Xtep brand in the running business has both vertical and comprehensive, and at the same time, it continues to enhance the depth of the industry in the product field, and continues to lead the creation of the national brand. Type products.
This time we focus on the Xiamen Marathon, which is the first of its kind in the past years, and the Xiamen Marathon is one of the four international gold medal events in China. In the same period, Xtep launched the racing 160 running shoes that are positioned in the marathon racing products. The name of the racing 160 is derived from the weight of its shoes. The 41-yard racing speed 160 weighs exactly 160 grams. The first color is the special step. Xiamen Marathon launched a different version.
In terms of shoes, first of all, Xtep Racing 160 has already had a strong visual impact on the overall appearance of the appearance. From the overall outline of the product, it has clearly reflected its identity, a pair of uncompromising racing shoes. . The racing 160 has a slim and long shoe design, and it has extremely lightweight weight control and excellent shoe materials. It can be said that it is from the design level to the craft quality. The product planning has already had an absolute advantage in the field of domestic running shoes.
In the upper system, the general form is more traditional, and the main frame of the upper is supported by a special step of ultra-thin cutting technology and a lightweight mesh with a veneer. The characteristics of the embodiment are more obvious. The upper is thinner and softer. The vamp system of the racing speed of 160 has the comfort of the feet, especially in the sense of wrapping and ventilation. Beyond the ability. The Speed ​​160 for speed players provides superior basic performance in the upper system while ensuring comfort on both feet.
The racing 160 upper feels light and thin as the core, and has strong ventilation performance and sufficient wrapping ability. It is designed for the situation of the speed-type players' well-developed foot muscles, and is designed in the upper. The "X" upper function logo design is used in the system.
The details of the racing 160 in the toe and heel position are also worth mentioning in the entire upper system. The design method is still more traditional. The toe TPU film is used to strengthen the protection of the toe position. The hardness is excellent and the comfort of the feet is not affected. The heel position also uses the TPU to create a support frame to lock the heel of the two feet. The TPU material in this position is not very hard, and is slightly weak, which has become a drawback in the overall upper system.
In the midsole, the racing 160 uses Xtep lightweight cushioning material, which has the characteristics of quick rebound and basic and good cushioning ability. For the speed-type players that the racing products serve, the cushioning ability of the racing 160 is just right, especially the cushioning material has the design and elastic support for lightweight, and the gait for the sports shoes. Played a very strong auxiliary role. The speed of the midsole system of the race 160 is not large, but the comfort transmitted to the feet after the upper foot is still very strong. The process from shocking the ground to propelling the rebound is extremely simple, which has become a competition. One of the root causes of Speed ​​160 success.
In terms of the outsole, considering the lightweight concept that has been emphasized in the overall design of the shoe, the racing 160 uses a lighter and thinner outsole rubber design, which is reflected in the focus of the shoe. In the same period, the forefoot position of the outsole uses nail-like lines, which is a common method of racing shoes, traditional and practical. In addition, the hard high-elastic nylon sheet implanted in the midsole can be clearly seen through the outsole, but there is still some regret with no carbon board.
In the launch of the racing speed 160, Xtep also launched the training 300 shoes, which differentiates the product positioning of the racing 160. The training 300 is designed for runners who want to absorb shock and support protection, that is, the horizontal definition is relatively broad. It can be used by all-round runners. The training 300 highlights its cushioning ability and stronger arch support and anti-twist ability. Therefore, if you are a non-speed player, then the training 300 is you. A good choice.
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